Smith Jeffrey - Strategic Crisis Communication - Paperback Fusion Description: Woven through this richly
Smith Jeffrey - Strategic Crisis Communication - Paperback Fusion Description: Woven through this richlyBinding: Paperback Description: Addressing 21st century issues threats and opportunities with time tested principles this book empowers corporate communications professionals to protect inspire and energize organizations in the face of a crisis. Whether due to an external incident or an internal misstep every major company or institution will find itself scrutinized its normal operations disrupted and its reputation and business continuity threatened
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