Taylor & Francis Inc - Marketing And Promoting Electronic Resources Creating The E - Buzz! - Paperback Rebetiko With the three lens approach
Taylor & Francis Inc - Marketing And Promoting Electronic Resources Creating The E - Buzz! - Paperback Rebetiko With the three lens approachBinding: Paperback Description: Technological advances allow libraries to more readily serve patrons needs. But how can a librarian effectively communicate what services libraries offer? Marketing and Promoting Electronic Resources: Creating the E Buzz! explains the foundations of marketing and promotion focusing on practical and creative techniques that have worked in academic public and special libraries. Respected authorities from various libraries
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