1980s cigarette ads This ad is stunningly 80s : r/80sdesign Golden Lights 80s Cigarette Ad

These figures are alarming for many reasons, but especially when considering that they do not fully account for the toxic metals and chemicals in cigarette butts that accumulate over time

For example, Marlboro cigarettes have a Firm filter icon that tells you about the denser filter used in the design

While challenges will remain on the high flame, evidence is overwhelming that packaging with no or minimal branding is effective

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