Forms: The MSA prohibits many kinds of advertising, particularly advertising targeting youth: Outdoor advertising including billboards, signs, and placards in arenas, stadiums, shopping malls, and video game arcades Transit advertising of tobacco products Distribution and sale of apparel and merchandise with brand name logos, such as caps and T-shirts Payments to promote tobacco products in movies, television shows, theater productions or live performances, live or recorded music performances, videos and video games Use of cartoons in the advertising, promotion, packaging, or labeling of tobacco products Brand name sponsorship of events with a significant youth audience or where the paid participants or contestants are underage Distribution of free samples except in a facility or enclosed area where the operator ensures no underage person is present The MSA also requires the major tobacco companies to pay approximately $25 million annually for ten years to fund a charitable foundation, the American Legacy Foundation
[18] : 158, Chapter 4 Social media [edit] The manufacturers of these products have established a massive online presence, many apparently from individual users (self-styled as 'vapers') whose enthusiasm for these products is such that they seem to spend many hours each day blogging and tweeting their benefits free from the constraints that would be imposed if they were producing official advertisements
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"We have seen kids using vape pens in the classroom, but because they're built a certain way, it's hard for a teacher to identify them," Marshall said
